Gallup's Final 2012 Poll: Romney 49, Obama 48
Gallup's final national pre-election survey showed Romney narrowly ahead of Obama, after weeks of tracking that had Romney leading among likely voters.

The country's best-known poll lent credibility to claims that Romney was winning.
What was reported
Gallup's final national pre-election survey showed Romney narrowly ahead of Obama, after weeks of tracking that had Romney leading among likely voters.
What actually happened
Obama won the popular vote by nearly four points. Gallup launched a comprehensive review with outside methodologist Michael Traugott, published its findings in June 2013, and overhauled its polling methods.
The proof
Gallup's own 2012 Presidential Election Polling Review (June 2013) documented the error's causes.
The receipt. Copy this and paste it anywhere:
Gallup's Final 2012 Poll: Romney 49, Obama 48 — Bad Call. Gallup's own 2012 Presidential Election Polling Review (June 2013) documented the error's causes. Full file: https://www.thepropagandafiles.com/case/gallup-final-2012-poll-romney-lead/
Original reporting
- HuffPost (secondary): Gallup's final poll had Romney 49-48https://www.huffingtonpost.com/2013/03/08/gallup-presidential-poll_n_2806361.html
Corrections, findings & records
- Gallup: 2012 Presidential Election Polling Review (PDF)https://news.gallup.com/file/poll/162887/Gallup 2012 Presidential Election Polling Review.pdf
- Washington Times: Gallup re-examines polling modelhttps://m.washingtontimes.com/news/2013/jun/4/gallup-re-examines-polling-model/
Archived copies
Stories get edited after publication. These open the Internet Archive's earliest saved copy of each original.
- Archived copy: HuffPost (secondary): Gallup's final poll had Romney 49-48https://web.archive.org/web/2/https://www.huffingtonpost.com/2013/03/08/gallup-presidential-poll_n_2806361.html